And, to make things even better, a handful of the toys are on during Amazon's 2023 Prime Big Deal Days event (happening right now!). In this year's picks, you'll find plenty of inspiration for all those hard-to-shop-for people on your lists, including more than 100 new products from well-known brands like Crayola, Mattel, Disney and more. 'Accounting for a wide variety of insights-including customer reviews, emerging toy trends, and new toy innovations-the 2023 Toys We Love list has something for everyone.' store,' the retailer shared in a press release. 'To curate the very best recommendations, the Amazon toys team scoured the vast selection of nearly 12 million toys and games in the Amazon U.S. Luckily for you, Amazon recently dropped its annual 'Toys We Love' list, revealing its picks for some of the hottest and most giftable toys for kids this year. Most of all, you know exactly how hard it is to find the perfect gift for anyone who is between those toddler to preteen years. You've seen the most popular toys fly off the shelves and trendy STEM games sell out in minutes. If you're a parent, aunt, uncle, grandparent or someone used to shopping for kids, you know it's never too early to start holiday shopping for little ones.
